OUR

PURPOSE

We aim to contribute to the well-being of families throughout all stages of life.

Our Story

SERVICE IS OUR GREATEST LEGACY

We are part of Plenitud, a pioneering company that provides innovative services in the funeral industry,
as well as develops services focused on enhancing the well-being and quality of life for families.

 

Beginnings

1950
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1950

The origin of this remarkable vision and passion can be traced back to Medellín, Colombia, where Mr. Jesús Oquendo firmly believed in the opportunity to offer everyone a dignified, respectful, and deserved farewell.

1986
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1986

We pioneer the creation of an assistance plan, which consisted of a monthly fee payment to cover a family group. This approach was designed to make it possible for people of low income to have a dignified funeral service, and therefore increasing the well-being of society.

1996
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1996

We crossed borders and began our international expansion, bringing more quality of life to the families in Venezuela.

2005
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2005

Our expansion continued with the opening of our branch in Mexico, providing well-being to families with our funeral assistance plans, and providing coverage to the entire Mexican Republic with 400 allied funeral homes.

2005
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2005

We arrived in the United States, where Protección Plenitud Inc. was established, and later our current brand, Assure For Life, backed by the Better Business Bureau.

2023
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2023

Our company continues to grow by opening new sales channels in Mexico and the United States.

Servicio al cliente:

 

Línea de emergencia: